What is Fastbase and how it works?

Lead generating tools deliver ample amount of qualified leads that helps any company to grow its clientele as well as develop itself in the process. However, since there are numerous such tools are present these days, it becomes difficult for people to choose the correct one for their business. The best one correctly in the market is Fastbase.

This tool was launched just a few years back and took the market by storm. It is recently forerunners in this sector. Therefore, before you opt for this one, check out what it is and how it works that will favor your business.

What is Fastbase?

This company is database and web analytics organization, which offers a remarkable set of tools that are ideal for supporting B2B sales and marketing. This tool helps in gathering information and then displaying detailed website visitors’ information that consists of company name, email addresses, contact information, LinkedIn profile details, and more.

The seamless integration of this tool with Google Analytics is what caused its massive success in a short period. This platform has the ability of identifying different website visitors that allows businesses with a powerful insight into customers or website users’ interest and behavior. The WebLeads from this tool is ideal for merging analytics data of a website withvaluablereal-time information of visitors. It allows this tool’s customers to minimize guesswork about traffic on their website.

Standard package WebLeads from this software is a Google Analytics free add-on, which offers details of an organization’s visitor information in the last 90 days. All available data can be downloaded in Excel and CSV formats. Companies that use this tool along with Google Analytics can access their website traffic’s detailed list for last 12 months easily.

How it works?

Fastbase connects with data from Google Analytics and shows in detail which organizations are visiting its clients’ websites through network reports due to its Google Analytics partnership. Moreover, apart from just company name, it is allowed to fetch a few other specific data that is available in its user-friendly dashboard.

Such info includes pages viewed, visitor location, ways traffic is finding the website, potential direct contacts that one can use for conversion of lead, etc. In addition, this software easily integrates with numerous popular CRMs, and more.

Such massive volume of data is utilized for empower one’s marketing team with info around new leads and ROI for passing along sales team of a company. It makes the sales team more efficient as with such data, they can prioritize their use of time and receive customized and educated conversation ideas that would assist in closing more deals everyday.

To use it, one will have to sign up via account on Google Analytics, which takes just a few minutes, without having to worry about payment or offering credit card details for trial or free version.

Now that you know about the best lead generating tool in the world and how you can use it to your advantage, it is high time for you to start using this software!