25 Best Marketing Dissertation Topics to Ensure the Excellent Marks

Dissertation writing is lengthier than other academic papers. Even most of the time, the topic for the academic papers is assigned by the teacher. But as long as the matter of dissertation occurs, sometimes you have to decide on the topic yourself. If you are studying marketing, then it can become a tiresome job because the selection of marketing dissertation topics is not easy. 

Many times students try to come upon an excellent topic. They do research, talk to teachers and friends, analyse, but can’t get successful in the selection of topic. Many students end up giving all the important time to choosing a topic. 

After all the efforts, if you still can’t find the right topic for yourself, then you may feel pessimistic. To save you from this feeling, this write-up offers you some excellent marketing topics for dissertation.

Read these topics below.

1. Explain how voice technology is going to impact the marketing strategies of businesses.

2. Examine how marketing strategies are made in companies with the help of Google.

3. Analyse what are the advertising companies of all time and also provide reasons for their being best.

4. Describe the effectiveness of automated service interaction on customer retention.

5. Analyse why there is a difference between consumers making decisions making the process of female and male.

6. Explain the brands that are flourishing in the fashion world now and analyze their strategies.

7. Examine the importance of landing pages in digital marketing.

8. Evaluate how boycotts on the management department of an organization affect it.

9. Describe the products’ innovation on customer satisfaction: Take the help of the Starbucks case study.

10. Explain the impact of marketing communication activities initiated by the boots company on the behaviour of its consumer base.

11. Provide a comparative analysis between good quality products and brand loyalty.

12. Explain how to re-enforce and protect the brand from the threat of consumer neglection.

13. Examine the consumer attitude towards online and in-store shopping.

14. Describe the fair trade products and how UK supermarket is selling and placing too much focus on fair trade.

15. Evaluate the factors affecting competition and success in the athletic footwear of the footwear industry in the united state.

16. Describe how amendments in the Regulatory environment affect marketing strategies for food companies.

17. Evaluate how experimental marketing can enhance traditional marketing communication in the business to the consumer sector.

18. Examine what is the impact of culture on the trading market: Analyse the case study of an automobile company for its import and exports. 

19. Elaborate, do brands mislead people to enhance product sales and the effect of it on their business.

20. Describe building company reputation and brand equity through various corporate social responsibility enterprises.

21. Assess consumer behaviour and perceptions in relation to luxury products.

22. Explain how consumer knowledge can affect the purchase of products and their buying decision.

23. Examine how to understand consumer psychology to devise effective marketing strategies. 

24. Analyse how to create profitable relationships with customers.

25. Elaborate on the effect of corporate social responsibility on different brand performance.

Choose your favourite topic from the above list and start the dissertation effectively. The best topic can make or destroy a dissertation, so make sure you start in the right way. Some good writing help websites offer assistance to students in marketing dissertation topics selection. Some also provide free topic suggestions to students. So, you can take their help also.