Chocolate and nuts wins flavors, but we’re not done. We have to also make money by generating value from the candy we cr

Indeed, we might think of Key-Driver analysis as somewhat of a hunt for the holy grail, in that there are so many different possible confounding variables that knowing what lever to pull to drive our target variable is a shot in the dark. But we can get better confidence by abandoning the traditional (albeit mistaken) use of linear regression coefficients, and moving to relative weight analysis. And, to be sure, this version has some improvements — if you’re paying attention to that R2 total in flavor profiles, and try it yourself with pricing, you’ll see that there is room for improvement to be had through various mathematical optimizations.

This is an example of a insight delivery slide. The final version of my slideshow had 5 slides: Recommendations up front, then RWA visualizations, then confirming results, and finally a ‘this is where the risk/uncertainty is, and how we’ve tried to minimize it’ slide.

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ingly, in my opinion, there had been changes to usernames. Instagram, to “help keep their community authentic,” lets you see the history of an account’s username over time on accounts that reach a lot of people or advertise on Instagram. I checked these on a hunch, because these accounts didn’t feel authentic, and I wasn’t surprised to see that two of the three brands I looked at had changed their usernames. Not small tweaks either, but total shifts. This means they could have purchased accounts that already had large followings. Most legitimate brands have their own handles that they have no reason to change so drastically.

Hidden here is a story about how data scientists must be well-versed in the statistics and math behind reducing business risk and maximizing the potential of decisions. Otherwise, we’re just low rent software devs/engineers solving input/output problems that could cost the business significantly.

Mobile-first design is a design philosophy that aims to create better experiences for users by starting the design process from the smallest of screens: Mobile. Designing and prototyping your websites for mobile devices first helps you ensure that your user’s experience is seamless on any device screen. Rather than designing the UI layout for a desktop website experience, design and prototype how it will look on mobile first. Then move onto the larger screen versions next like tablet and desktop.

Your homepage is your first impression to the world so it’s essential to design it well. Design can be subjective but there are some things to keep in mind to design an effective and well-designed site. In this article, we’ll dive into 8 tips to help you design a website that converts and achieves your client’s goal.

The mobile-first design concept first came about in 2010 when Eric Schmidt, CEO of Google at the time, announced at a conference that the company would be focusing more on mobile users in their design practices. “What’s really important right now is to get the mobile architecture right. Mobile will ultimately be the way you provision most of your services. The way I like to put it is, the answer should always be mobile-first. You should always put your best team and your best app on your mobile app.”

Recommendation 3: According to our data, savory pluribus chocolatey peanutyalmondy candies are not readily available despite higher performance. There were only 2 captured in our dataset.

Web design is the process of designing the visual look and feel of a website. As a web designer, you focus on planning the user experience of the website, wireframe layouts, organize content and images in a way that tells a story, and design the final UI.

Grids help you organize the content of a web page. Without one, elements are randomly placed, misaligned, and it becomes more difficult for the user to navigate throughout the website. If you’re stuck on how to get started with using a grid, a good place to start is a 12-column or 960 grid system.

Recommendation 1: Chocolate accounts for 38% of what makes a candy a winner, while peanuts account for 15% when we look at key drivers of win percentage. We can confirm this by looking at the relative win percentage of candys that are both chocolate and peanutty in our sample.

Mobile design is much more limited. You’re designing for a smaller screen and can only fit so many elements on one page. By designing for mobile first, you have to choose only what’s absolutely necessary for your users and leave out all the rest. As you expand and adapt the design for larger screens, you can choose to provide more information but you know exactly what you need to include first.

For those DS leaders and managers reading, this example shows how building data science teams that don’t have a mix of both statistics-forward and technology-forward data scientists is a recipe for disaster. Why? Well, in this case, ‘how do we make the best candy?’, is at once a statistics problem and business domain question, and isn’t readily solvable with an sklearn API call.

Further, a topic model built form high selling (>50th percentile), highly-ranked (>3 star) Amazon chocolate and nut reviews further suggest that our flavor profile is a winning decision.

For those DS leaders and managers reading, this example shows how building data science teams that don’t have a mix of both statistics-forward and technology-forward data scientists is a recipe for disaster. Why? Well, in this case, ‘how do we make the best candy?’, is at once a statistics problem and business domain question, and isn’t readily solvable with an sklearn API call.