Formula One to stop using grid girls for the 2018 season

In a statement released on Wednesday, Sean Bratches, the managing director of F1, said the 'custom does not resonate with our brand values.'

The new season begins on March 25, with the first grand prix being held in Melbourne, Australia.

'Over the last year we have looked at a number of areas which we felt needed updating so as to be more in tune with our vision for this great sport,' Bratches said.



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READ: Copenhagen GP plan 'excites' F1 boss

'Grid girls' are generally used to promote brands and sponsorship deals, while they are also occasionally used during the presentation of trophies on the podium.

'While the practice of employing grid girls has been a staple of Formula One for decades, we feel this custom does not resonate with our brand values and clearly is at odds with modern day societal norms,' Bratches continued.

'We don't believe the practice is appropriate or relevant to Formula 1 and its fans, old and new, across the world.'

The decision comes four days after the Professional Darts Corporation also announced it would no longer be using 'walk-on girls' to accompany men onto the stage.

'We don't believe the practice is appropriate or relevant to Formula 1 and its fans, old and new, across the world.' 'We don't believe the practice is appropriate or relevant to Formula 1 and its fans, old and new, across the world.' The new season begins on March 25, with the first grand prix being held in Melbourne, Australia. The new season begins on March 25, with the first grand prix being held in Melbourne, Australia. 'We don't believe the practice is appropriate or relevant to Formula 1 and its fans, old and new, across the world.' READ: Copenhagen GP plan 'excites' F1 boss 'Over the last year we have looked at a number of areas which we felt needed updating so as to be more in tune with our vision for this great sport,' Bratches said. The new season begins on March 25, with the first grand prix being held in Melbourne, Australia. In a statement released on Wednesday, Sean Bratches, the managing director of F1, said the 'custom does not resonate with our brand values.' In a statement released on Wednesday, Sean Bratches, the managing director of F1, said the 'custom does not resonate with our brand values.' READ: Copenhagen GP plan 'excites' F1 boss In a statement released on Wednesday, Sean Bratches, the managing director of F1, said the 'custom does not resonate with our brand values.' The new season begins on March 25, with the first grand prix being held in Melbourne, Australia. 'We don't believe the practice is appropriate or relevant to Formula 1 and its fans, old and new, across the world.' The new season begins on March 25, with the first grand prix being held in Melbourne, Australia. 'While the practice of employing grid girls has been a staple of Formula One for decades, we feel this custom does not resonate with our brand values and clearly is at odds with modern day societal norms,' Bratches continued. 'Over the last year we have looked at a number of areas which we felt needed updating so as to be more in tune with our vision for this great sport,' Bratches said. In a statement released on Wednesday, Sean Bratches, the managing director of F1, said the 'custom does not resonate with our brand values.' READ: Copenhagen GP plan 'excites' F1 boss 'We don't believe the practice is appropriate or relevant to Formula 1 and its fans, old and new, across the world.' The new season begins on March 25, with the first grand prix being held in Melbourne, Australia. 'Over the last year we have looked at a number of areas which we felt needed updating so as to be more in tune with our vision for this great sport,' Bratches said. 'While the practice of employing grid girls has been a staple of Formula One for decades, we feel this custom does not resonate with our brand values and clearly is at odds with modern day societal norms,' Bratches continued. 'While the practice of employing grid girls has been a staple of Formula One for decades, we feel this custom does not resonate with our brand values and clearly is at odds with modern day societal norms,' Bratches continued. READ: Copenhagen GP plan 'excites' F1 boss READ: Copenhagen GP plan 'excites' F1 boss 'While the practice of employing grid girls has been a staple of Formula One for decades, we feel this custom does not resonate with our brand values and clearly is at odds with modern day societal norms,' Bratches continued. 'Grid girls' are generally used to promote brands and sponsorship deals, while they are also occasionally used during the presentation of trophies on the podium. READ: Copenhagen GP plan 'excites' F1 boss 'Over the last year we have looked at a number of areas which we felt needed updating so as to be more in tune with our vision for this great sport,' Bratches said. 'Grid girls' are generally used to promote brands and sponsorship deals, while they are also occasionally used during the presentation of trophies on the podium.

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