The market opportunity for AR / VR based healthcare digital marketing service providers is likely to grow at a CAGR of 26%, till 2030

Over time, many pharma companies have begun incorporating augmented reality (AR) and virtual reality (VR) features, in order to offer an experiential and interactive dimension to their educational / marketing content

Roots Analysis has done a detailed study on “AR / VR based Healthcare Digital Marketing Service Providers Market, 2020-2030” covering key aspects of the industry’s evolution and identifying potential future growth opportunities.

The report features an extensive study of the current market landscape and future opportunities associated with the AR / VR based digital marketing industry in the healthcare domain. Amongst other elements, the report features:

• A review of the current market landscape of companies offering AR / VR based digital marketing services. 
• An insightful representation, highlighting the competitiveness analysis of digital marketing companies.
• Elaborate profiles of prominent digital marketing companies, featuring a brief overview of the company, its financial information (if available), recent developments and an informed future outlook.
• An analysis highlighting the potential strategic partners segregated on the basis of their likelihood of entering into collaboration with digital marketing companies.
• An analysis of various AR / VR based digital marketing initiatives of big pharma players (shortlisted based on extent of activity in this domain), based on multiple parameters.
• A case study on recent use cases, wherein various digital marketing strategies have been adopted by pharmaceutical / healthcare players.
• In the last five years, several companies have entered this domain, offering app development and video / content generation services, through the use of both AR and VR technologies
• Majority of the companies engaged in this field are based in developing regions; the market landscape is characterized by the presence of small and mid-sized firms
• In order to achieve a competitive edge, companies are putting in significant efforts to expand their capabilities and enhance their respective service portfolios
• Big pharma players have also invested significantly in various digital marketing and patient / physician training based initiatives through the use of AR / VR technologies
• A detailed market forecast, featuring analysis of the current and projected future opportunity across key market segments (listed below):

• Type of Technology
• AR Based Services
• MR Based Services
• VR Based Services

• Type of product
• Hardware
• Software

• End-User
• Large Companies
• Small and Mid-sized Companies

• Key Geographical Regions
• North America
• Europe
• Asia-Pacific
• Rest of the World

Key companies covered in the report

• ARWorks
• CG Life
• CubeZoo
• Impact XM
• INVIVO Communications
• Mirum
• Pixacore
• Random42
• Quast Media
• Tipping Point Media

• vStream

For more information, please visit https://www.rootsanalysis.com/reports/view_document/healthcare-digital-marketing/323.html

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